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Run 'n Gun Videography: The Lone Shooter's Survival Guide, by Joe Caneen
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If you are a lone shooter or just a couple of people making up a video company, between you and me you are a ‘run and gunner’. I’m not sure if that moniker will catch on, but it’s an apt description of any professional video production undertaken by a lone shooter or small crew.
A medium to large production company will show up to a venue much like any S.W.A.T. does–as you’ve seen in any number of police dramas. You and I however arrive to that same venue with a 6 shooter on our hips and have to accomplish the same task–and usually in less time. That stands to reason because there’s no vast chain of command, no truckloads of equipment to unload, set up, break down and reload, no large crew to feed, and few if any round-table discussions, meetings or negotiations. And no internal politics.
On the downside, the whole shebang rests firmly on your own shoulders along with full responsibility for it. Worse, the client will want the video to be as good as the one produced by the ‘SWAT team’. Well guess what? You can do it and that’s what this book is about.
As in any field, there are core principles which, when applied, give predictable professional results.
There are good car mechanics and bad ones.
There are good videographers and bad ones.
The difference is an understanding and skillful application of the basics. With that, experience gradually breeds confidence and judgment.
Run ‘n Gun Videography–The Lone Shooter’s Survival Guide gives you the fundamental basics in a simple and easy-to-understand way that is instantly applicable. That is not to say it is not a vast technical and artistic subject that couldn’t as easily be explained in a book ten times its size. But it is to say that this is the distillation of what is important and what all the rest is based upon.
The book doesn’t pretend that you can compete with the ‘cinematic’ look produced by larger crews and the array of equipment they have at hand.
But it doesn’t say that you can’t either.
The dirty little secret is that there are far more important things to videography and cinematography–or the ‘cinematic look’ for that matter–than specialized equipment and techniques. Too often these fancy cinematic productions are poorly done or done for the wrong reasons.
This book will help you get your priorities straight and set you on a positive path toward the ability to produce professional results with a fraction of the crew, equipment, overhead and time. But that’s all it can do–set you on a positive path.
It’s not to say that there is no hard work involved and it’s not to say you won’t make mistakes. I still do. But it is to say that if you understand and apply these fundamentals, you will arrive much sooner to the place you want to be.
- Sales Rank: #124100 in eBooks
- Published on: 2015-01-04
- Released on: 2015-01-04
- Format: Kindle eBook
Most helpful customer reviews
2 of 2 people found the following review helpful.
This book is an amazing find! It is one of those rare gems ...
By WisePurchaser
This book is an amazing find! It is one of those rare gems that occasionally crosses one's path, if at all. I say this because the author has distilled a wide assortment of complex issues related to videography into one easy-to-understand source. The author, Joe Caneen, is a veteran videographer with years of industry experience - 30 years and counting, in fact. Yet, unlike many seasoned authorities of this caliber who usually get locked into trade convention or spout out-of-reach techno jargon, Mr. Caneen is refreshingly unpretentious and accessible. So, if you are a beginner videographer who values a didactic approach that fuses intellect with common-sense, that balances artistic technique with practicality, then the good spirits of fate have led you to the right place. Read this text! Learn the many nuggets of wisdom contained within! And you will most assuredly thank me later.
1 of 1 people found the following review helpful.
The most inspiring video teacher I have found!
By Justin Opinion
I have waited patiently... oh who am I kidding, I've never been patient about anything! But I've waited for this book to be finished because - well, because I had no choice. But Joe (The Video Whisperer) was kind enough to share snippets of the text on his blog site during the process, and that helped.
Let me preface (what, preface has to be at the top?), okay then let me just say that I have not read the full finished work as yet and am reviewing it anyway. I don't normally do that - but want to give full disclosure to it. I do feel qualified to offer you my opinion now because I have read so much of it already, and am familiar with the work of this expert craftsman. Joe, from what I've learned over time, has spent a career behind the camera in many types of productions. The kind of work where you get one chance to get it right, and that's it. And even if you can take a second try at it - it comes at a high cost. You don't have a long and rewarding career if you don't excel at meeting those objectives.
Good quality cameras are readily available now on nearly every budget level. But if you want to get beyond "point it that way and hit the red button" skill level, you need advice and insight. And The Video Whisperer is the best I've found. In part, I freely admit, because I just like him. His personality and easy communication style are very relaxing and familiar. And I find that with that relaxed feeling, my mind is much more receptive to the information being given.
I make videos on YouTube - mostly about the shooting sports and guns in general, so I was not only not offended by the many gun references, I enjoy them. If you are of a different opinion on that topic, don't fret - the book really is about cameras and how to use them. The analogies are just too easy, and I think quite entertaining. I mention that I make videos because my point is that I fumble at it, and I struggle with it. The improvements I have made have come largely from the inspiration and information from The Video Whisperer - whom I discovered accidentally by watching his review of a Sony camera (that I ultimately purchased and use). The quality of his work in that review left my jaw on the table, and I've been hooked since.
If you have a passion, just an interest, or simply a need to learn more and improve your skills with video cameras, I can't recommend this book enough. What I think you will receive from it above all is INSPIRATION!
1 of 1 people found the following review helpful.
Sometimes you find a book that are so perfect for what you are looking for that you almost ...
By Abel46
Sometimes you find a book that are so perfect for what you are looking for that you almost can't believe it.
If you looking to buy a book, that will make you a better videographer, this is it!!!
I have been a professional photographer (portrait) for about 25 years, I then switch to programming and have been a professional programmer for another 25 years. Now I am retired and try to make videos just for my own family use. However, this book has inspired me to begin thinking about do some jobs for payments. And I'm almost 70 years.
If you buy this book, I can almost guarantee that you will not be dissapointed. It is easy to read, and it is full of tips that you can learn from. (I used some of them when I try to get into the programming business. So I know they work.)
I found Joe’s book after watching a review for a video camera. No, I did not buy the camera he was reviewing. I brought the Sony AX33 (after looking at AX100E for a very long time). Joe’s book has convince me that I really need two cameras, and I will later buy another camera with more manual controls, which I know I would miss on the AX33. However, the plan was always to buy two cameras. (hyssh – don’t tell my wife.)
To record in 4K is good since I now can trim clips without losing quality. (Yeah I make HD movies. We still do not have a 4K TV. But maybe next year…)
This book is a gem - go get it! It’s almost free too.
Sorry if my English is not correct – my native language is Norwegian, but I had to learn English to become a professional programmer so…
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